MakerBot

Working on the marketing team at this Brooklyn-based 3D printing startup was like nothing else I’ve ever done. The pace was fast but the work was fun and after a few months I was tapped to start my own copy team.

We launched new products, wrote emails, blogs and social posts, completely refreshed the website (which raised page views +35%, order value +27%, time on page +16%, CPC -30%), overhauled the CRM content strategy and format (which raised open rates by 40%), created curricula, documented user stories, nimbly confronted customer service issues, made award-winning conference booths and store displays, created sales and events collateral, optimized paid search and even developed our own display ad lead-gen campaign...

What a ride. When did I even sleep?